branding + Product Design

A machine teaching bot to visualize the future

Microsoft's AI Autonomous Systems team asked us to design and engineer a system to bridge human and machine intelligence that could visualize their new machine teaching service, Project Bonsai.

The solution was a physical developer bot designed to help engineers and developers learn how to build real-world autonomous control systems. Simulated visualizations with the trained bonsai AI brain can be deployed to the bot to autonomously adjust a balance plate with control arms.

Client
Microsoft
My Role
Creative + Art Direction
Designers
Scotty Paton
Agency
Fresh Consulting

Autonomous product design

Utilizing an undermounted, integrated camera, the design solution allowed for a clear balance plate which allows for emphasis on the balance ball and AI-driven operating control arms.

Online digital hub

As the digital destination for Project Moab, the website contains everything a developer needs to get started with the Bonzai platform: Tutorials for setting up your bot, physical assets, and engineering and software resources.

Responsible packaging

The packaging design strikes a balance between the modern industrial design of the physical bot and a DIY/enthusiast aesthetic look of the exterior with industrial cardboard and clean, minimal line art. Ecological impact was a driving principle with recycled material used where possible.

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The Boeing Company

Latitude

CVS Specialty